A Deeper Dive into Rugby: More Than Just a Game

ITC Hospitality Group
Jul 14, 2025
2 min read

Updated: Jul 21, 2025

Rugby is more than a sport in South Africa – it’s a part of our identity. Whether you're cheering from the stands at Cape Town DHL Stadium or watching from the comfort of a serviced apartment, the passion is palpable. At ITC Hospitality Group, we embrace the energy of rugby season, and we’re here to help you experience it in full force – on and off the field.

Empty stadium with a green field under a bright blue sky. Yellow and blue seats fill the stands, with a large screen visible. Rugby Stadium DHL Cape Town ITC Hospitality Group — *Embrace the energy of rugby season*

The Spirit of the Game

Rugby is built on discipline, respect, and community. Values that resonate deeply in South African culture. From the Springboks’ historic World Cup victories to grassroots matches on local fields, the game unites fans from all walks of life. It’s a sport that stirs pride, fosters resilience, and tells stories of triumph against the odds.

Cape Town: A Rugby Hotspot

Cape Town is a must-visit for any rugby lover. With a buzzing atmosphere during match days, fan parks, live screenings, and the incredible backdrop of Table Mountain, there’s no better place to immerse yourself in the experience. The Cape Town Sevens tournament brings an electric blend of sport, music, and culture that showcases the city at its liveliest.

Hands holding a rugby ball with red and blue patterns on green grass, conveying focus and anticipation. — *Don't miss the catch, stay with us.*

Where ITC Hospitality Fits In

Whether you're visiting to catch a match or traveling with a team, ITC Hospitality Group’s fully serviced apartments offer the perfect base. Spacious, modern, and centrally located, our properties give you access to the stadium, vibrant restaurants, and rugby-themed events – all while enjoying hotel-level comforts like daily housekeeping, secure Wi-Fi, and 24/7 support.

Some of our locations even feature rooftop pools, gyms, and lounges – ideal for unwinding after the game or hosting a post-match get-together.

Rugby, Relaxation & Real Connection

With ITC Hospitality Group, you don’t just watch the game, you live the experience. Our goal is to make your stay feel effortless so you can focus on what really matters: the memories, the match, and the moments in between.

Whether you’re a die-hard supporter or just soaking up the culture, we’ve got the keys to your next great rugby escape.

Planning a trip around a big game? Book your stay with ITC Hospitality Group and be in the heart of the action.

Book now: reservations@inthecity.co.za